TrazaTrade

A powerful sales management platform built for modern teams manage products, track orders, analyze performance, and scale your sales effortlessly.

Aiman Siddique
Shaheer Ali
Khuzaima Tehseen
Yousaf Sajid
Musa Qureshi
Zoha Jaleel

Team that shined the project

video

The Journey: Overview, Problems, and Solution

Explore the journey behind this project, from understanding the core challenges to crafting effective solutions. Discover the problem we tackled, the strategic approach we took, and the cutting-edge technologies that brought it all to life.

TrazaTrade

An enterprise-grade Sales Management Platform purpose-built to streamline complex product catalog operations, inventory workflows, and sales processes. Designed to support both B2B and B2C markets, the platform offers advanced product configuration, multi-location operations, and real-time analytics all under one intuitive interface.

highlight Film

The Problem

Before the platform was developed, the entire sales and product workflow was manual, fragmented, and inefficient:

  • Product Catalog in Google Sheets:

    Associates relied on large, unstructured spreadsheets to search for products making it slow and error-prone.

  • Manual Order Submission:

    Orders were placed via Google Forms, lacking validation, tracking, or consistency.

  • No Centralized Sales Tracking:

    Admins couldn’t easily monitor orders, revenue, or associate performance due to scattered data.

  • Lack of Role Management:

    There was no role-based access system, leading to confusion and poor accountability.

  • Unstructured Communication:

    Drivers and logistics coordination were handled via WhatsApp, with no integration or visibility into order fulfillment.

highlight Film

Solution

We built an Advanced Sales Management Platform to digitize and streamline the entire workflow:

  • Centralized Product Catalog:

    Easily searchable, structured product listings with variants, pricing, and media management.

  • Integrated Order Workflow:

    A seamless system to create, manage, and track orders in real time no more forms or manual entries.

  • Role-Based Access Control (RBAC):

    Define user roles (Admin, Associate, Driver, etc.) with tailored permissions and responsibilities.

  • Sales & Performance Dashboards:

    Real-time analytics for admins to monitor associate activity, revenue, and KPIs.

  • Built-in Communication Channels:

    Replace WhatsApp with structured, trackable order assignments and status updates for drivers.

Next.js

Next.js

AWS

AWS

Design UX

Design UX

Quality Assurance

Quality Assurance

Web Application

Web Application

Node.js

Node.js

MySQL

MySQL

Next.js

Next.js

AWS

AWS

Design UX

Design UX

Quality Assurance

Quality Assurance

Web Application

Web Application

Node.js

Node.js

MySQL

MySQL

Next.js

Next.js

AWS

AWS

Design UX

Design UX

Quality Assurance

Quality Assurance

Web Application

Web Application

Node.js

Node.js

MySQL

MySQL

Challenges

The project presented several challenges:

  • Complex Product Variant Logic:

    Building a flexible system to support multiple product attributes (size, color, material) and combinations without performance issues.

  • Role-Based Access Control (RBAC):

    Implementing a secure, scalable RBAC system that supports multiple roles (admin, associate, driver) with fine-grained permissions.

  • Real-Time Analytics Integration:

    Creating dashboards that pull live data across orders, users, and inventory while maintaining speed and responsiveness.

  • Seamless Workflow Across Modules:

    Ensuring smooth interaction between product catalog, order management, users, and notifications without breaking the UX or data integrity.

Results

After implementing the Advanced Sales Management Platform, the organization saw significant improvements:

  • 60% reduction :

    In time spent searching and managing product data.

  • 80% decrease :

    In order entry errors and manual processing issues.

  • Full visibility:

    Into associate performance, revenue, and order status via real-time dashboards

  • Faster fulfillment :

    Integrated driver workflows and reduced miscommunication.

Conclusion

Building the Advanced Sales Management Platform was a transformative journey from replacing fragmented, manual workflows to delivering a centralized, intelligent solution for product, sales, and team management. Despite the technical challenges, the end result is a robust, scalable system that empowers businesses with real-time insights, operational efficiency, and the tools they need to grow. With a user-centric design and enterprise-grade capabilities, this platform is poised to redefine how modern sales teams operate.

conclusionImg1
conclusionImg2
conclusionImg3

Explore More Case Study

Explore the innovations, insights, and outcomes that drive our creative process.

TrazaTradeTrazaTradeTrazaTrade